Through the BoatBrowser.com system, large Boat Dealers have the opportunity to
earn referrals through an in-store kiosk system which allows store salespeople
to display their inventory of used and new boats for sale and can offer an
"instant quote" on boat insurance from United Marine Underwriters. These
systems are kept up-to-date automatically through nightly synchronizations with
servers at BoatBrowser.com. Dealers input new boats into the system by visiting
BoatBrowser.com and logging into their extranet where they will have exposure
both on the Internet as well as their in-store kiosk the following morning.
Information synchronized include pictures of the boats, their details, as well
as an upload of business coming through the kiosk system's quoting system for
data mining and tracking purposes.
Additionally, BoatBrowser.com has linked with outside vendors in an effort to
allow BoatBrowser.com dealers to share their inventories with additional
advertising avenues on the Internet without repeating the boat input process.
The Object Zone has repeatedly called upon the fantastic capabilities offered
by Microsoft's Data Transformation Services bundled with SQL Server 2000 to
make these accomplishments with relative ease.
Microsoft Windows 2000 Server, Microsoft Internet Information Services,
Microsoft SQL Server 2000
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